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https://www.voguebusiness.com/consumers/levis-doubles-down-on-dtc-launches-experiential-nextgen-stores-in-the-us 1. Examine the segmentation and targeting strategy(s) for Levi's NextGen store. (25marks)

https://www.voguebusiness.com/consumers/levis-doubles-down-on-dtc-launches-experiential-nextgen-stores-in-the-us

1. Examine the segmentation and targeting strategy(s) for Levi's NextGen store. (25marks)

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