Question
https://www.volleyballshop.com.au/ Reach: Grow your audience Young audience that is interested in value shopping, media, and technology How can we target this above segment and gain
https://www.volleyballshop.com.au/
Reach: Grow your audience
"Young audience that is interested in value shopping, media, and technology"
How can we target this above segment and gain greater exposure to the Volleyball Store ?
Please detail the budget as much as possible.
Extra info: lCurrent website's Business performance
1. Currently revenue($220,592)-Annual revenue($378,158)-Growth revenue Target( $94,540)
2. Currently e-commerce conversion rate(2.76%)-industry e-commerce conversion rate(2.35%)
3. The number of transactions using coupons and campaigns is 0
lBest-selling product analysis& insight
1. The best-selling products are ball products
2. Mikasa is the best-selling brand (but the website does not have a dedicated category)
lAudience analysis
1. the age of volleyballshop's customers is mainly 18-24 years old (35% share) and 25-34 years old (30% share)
2. female users only accounts for 38.4% of the total users
3. volleyballshop's customers are more interested in Value shopping, Media and Technology
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