http://www.pbs.com/Frontline

. Read this introduction to the video [3' . Watch the below PBS video, The Merchants of Cool (Duration 58:26) . Answer the 6 questions below and also found in the Module 1 Discussion Board: Merchants of Cool 1. Give two reasons why corporate America has targeted teenagers. 2. To what extent is a typical American teenager exposed to advertisements? Give examples. 3. What does \"cool hunting\" mean? 4. How do cool hunters work? How do their techniques relate to what you have learned about marketing? 5. According to Douglas Rushkoff, \"the paradox of \"cool hunting\" is that it kills what it nds.\" Why? 6. What does \"under-the-radar\" marketing mean? . Answer the 6 questions below and also found in the Module 1 Discussion Board: Merchants of Cool 1. Give two reasons why corporate America has targeted teenagers. 2. To what extent is a typical American teenager exposed to advertisements? Give examples. 3. What does \"cool hunting\" mean? 4. How do cool hunters work? How do their techniques relate to what you have learned about marketing? 5. According to Douglas Rushkoff, \"the paradox of \"cool hunting\" is that it kills what it finds. \" Why? 6. What does \"under-the-radar\" marketing mean