HUL is a subsidiary of Unilever, one of the world's leading suppliers of fast moving consumer goods with strong local roots in more than 100 countries across the globe with annual sales of about 44 billion in 2011. Unilever has about 52% shareholding in HUL.

i) What factors in your opinion did Unilever take into account in selecting Mumbai, India to establish its subsidiary?

ii) Is Unilever's decision to establish Hindustan Unilever in India consistent with Dunning's Eclectic Theory?