(i) A trademark signifies:

a.that a product was manufactured by a particular company.

b.the level of quality of a product based on its legally protected rights.

c.the inventive use of a brand name or brand mark to identify a company's products.

d.the full and legal name of an organisation.

e.that the owner has exclusive use of a brand and others are prohibited from using it.

(ii) Services are usually provided through the application of __________ directed at people or objects.

a.technology

b.ideas and other intangible efforts

c.physical labour

d.human or mechanical efforts

e.tangible and intangible products

(iii) A Qantas flight from Sydney to Melbourne was full, and the tickets were more expensive than tickets for the almost empty Qantas flight from Sydney to Hobart. This is an example of what kind of service pricing?

a.Demand-based

b.Bundled

c.Supply-based

d.Customer-based

e.Upfront