I am writing my operations and project management assignment on Starbucks. I have to describe the organization in the beginning by giving analytical view from operations and project management angle. Also what is there in the assignment , and why the same has been done.

Assignment is written in a way that tells the story of Starbucks. I have explained the assignment through Hayes and Wheelwright model. I have also included transformation process, 4V's of operations, Quality management and other tools.

Please write one brief introduction for assignment taking into consideration of above points.