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i do not understand this at all. please advise R&D' Role Customers Your company makes sensors. It is R&D's role to design the sensors that

i do not understand this at all. please advise
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R&D' Role Customers Your company makes sensors. It is R&D's role to design the sensors that customers want to buy. At the beginning of the simulation, your company starts with one product (sensor) that is moderately appealing to customers, it's R&D's role to decide how to manage the current product, and create any new products that your company would like to sell Customer Strategy The products that you offer should appeal to one of two groups of customers - the Low Tech segment of the High Tech segment. These customer groups want two completely different types of products, and RD's design decisions will determine which segment a product is for See more about customer categy Low Tech Segment "We want affordable sensors that have been proven in the market High Tech Segment "We want cutting edge, now Densors. Not looking for something che Customer Buying Criteria Whether you are targeting Low Tech Customers, or High Tech Customers - R&D must keep a close eye on the customer buying criteria. This will tell you exactly what R&D can do to make a product more appealing for the customer you're targeting The buying criteria shows their product preferences for Positioning - Performance and Size speca R&D decision Age - how old customers perceive the product which is cutin hat when R&D *** 78F Mostly cloudy ED In this scenario, R&D wants to target High Tech customers with the product Able. Use the Performance and Sare sliders below to adjustable's positioning. Keep in mind that if an R&D project takes over a year to complete it will be locked from making revision next year, so it is best to make sure the revision completes in the current year a Reh & Development Task Question How would you reposition product Able so it is more appealing to High Tech Customers? Performance 0.0 20.0 Size 0.0 20.0 NO Release Date JUNE Hint Submit 111 Oops! MIL uppeally I High Tech Customers? -- i Performance 0.0 20.0 Size 0.0 20.0 - Release Date 16 Jun 2008 Home Submit CO Oops! Click to Expand The High Tech is looking for a product with a Performance of 8.1 and a Size of 11.9. Try to move Able's Performance and Size closer to that goal while keeping your Revision Date within this year (2022). The further you move a product's positioning, the longer it takes to update Research & Development Products Perceptual Map at end of the ABO Aro Ow 18 1 Performance 0 20 Size . 0 20 1.000 . Reliability o (MTBF) w 50,000 10,000 MO Age Profile AR 21 Perceived Age in Years R&D Costs Total Able Acre $1,123 06 $1.122 Reliability (MTBF) 10,000 Perte 50.000 Mein Die Age on 11 Most $9332 Age Profile Perceived Age in Years R&D Costs Able Acre Total 8 SO $1.123 $1,123 Able Customer Buying Criteria Tech Tech Becom Ideal Position Pfm3.1, Size 11.9 31 Age O Years 29% Priod $25.00 $45.00 25% Reliability (MTBF) 17,000 - 23.000 Hours 131 R&D' Role Customers Your company makes sensors. It is R&D's role to design the sensors that customers want to buy. At the beginning of the simulation, your company starts with one product (sensor) that is moderately appealing to customers, it's R&D's role to decide how to manage the current product, and create any new products that your company would like to sell Customer Strategy The products that you offer should appeal to one of two groups of customers - the Low Tech segment of the High Tech segment. These customer groups want two completely different types of products, and RD's design decisions will determine which segment a product is for See more about customer categy Low Tech Segment "We want affordable sensors that have been proven in the market High Tech Segment "We want cutting edge, now Densors. Not looking for something che Customer Buying Criteria Whether you are targeting Low Tech Customers, or High Tech Customers - R&D must keep a close eye on the customer buying criteria. This will tell you exactly what R&D can do to make a product more appealing for the customer you're targeting The buying criteria shows their product preferences for Positioning - Performance and Size speca R&D decision Age - how old customers perceive the product which is cutin hat when R&D *** 78F Mostly cloudy ED In this scenario, R&D wants to target High Tech customers with the product Able. Use the Performance and Sare sliders below to adjustable's positioning. Keep in mind that if an R&D project takes over a year to complete it will be locked from making revision next year, so it is best to make sure the revision completes in the current year a Reh & Development Task Question How would you reposition product Able so it is more appealing to High Tech Customers? Performance 0.0 20.0 Size 0.0 20.0 NO Release Date JUNE Hint Submit 111 Oops! MIL uppeally I High Tech Customers? -- i Performance 0.0 20.0 Size 0.0 20.0 - Release Date 16 Jun 2008 Home Submit CO Oops! Click to Expand The High Tech is looking for a product with a Performance of 8.1 and a Size of 11.9. Try to move Able's Performance and Size closer to that goal while keeping your Revision Date within this year (2022). The further you move a product's positioning, the longer it takes to update Research & Development Products Perceptual Map at end of the ABO Aro Ow 18 1 Performance 0 20 Size . 0 20 1.000 . Reliability o (MTBF) w 50,000 10,000 MO Age Profile AR 21 Perceived Age in Years R&D Costs Total Able Acre $1,123 06 $1.122 Reliability (MTBF) 10,000 Perte 50.000 Mein Die Age on 11 Most $9332 Age Profile Perceived Age in Years R&D Costs Able Acre Total 8 SO $1.123 $1,123 Able Customer Buying Criteria Tech Tech Becom Ideal Position Pfm3.1, Size 11.9 31 Age O Years 29% Priod $25.00 $45.00 25% Reliability (MTBF) 17,000 - 23.000 Hours 131

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