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i) How good of a KPI is churn? What does it help you understand about the health of your business? What are its advantages and
i)How good of a KPI is churn?
What does it help you understand about the health of your
business?
What are its advantages and disadvantages?
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Services Marketing Concepts, Strategies, & Cases
Authors: Douglas Hoffman, john Bateson
4th edition
1439039399, 978-1439039397
