Question
I need Assignment: First list your results: Ad Campaign Impressions100,173 Clicks868 Conversions26 Conversion Rate3.00% Revenue15,330.96 Profits1,595.58 Email Sent11,492 Opens2,069 Open Rate %18.00% Clicks104 Conversions3.15% Revenue1,906.65
I need Assignment:
First list your results:
Ad Campaign
Impressions100,173
Clicks868
Conversions26
Conversion Rate3.00%
Revenue15,330.96
Profits1,595.58
Sent11,492
Opens2,069
Open Rate %18.00%
Clicks104
Conversions3.15%
Revenue1,906.65
Profits286.00
ROI %24.89%
Analysis:
Advertising Campaign
Email Campaign
Spending
Now you need toanalyzethe results.Your analysis should include things like how well you did, how you can do better, why you think you got these results based on the decisions you made and any additional insights you find when analyzing the results.Please remember that I am not looking for you to re-state the results.I want insights and understanding on how you got these results.
When analyzing the results, remember that it's difficult to tell if you got "good" results without any measuring stick.This is one area missing from the simulation.They ask you, in the video to talk about whether or not you got impressions, clicks, etc. that you thought you should but how to you know?Below I've provided some links to help you analyze whether your results are "good" compared to industry standards.Please be sure to use this in your analysis.Finally, please separate your analysis by the three parts of the assignment.I want an analysis of your ad campaign and a separate analysis of your email campaign, separate from spending.
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