I Need help in the solution of this case study from book Research Methods for Business 7th Edition A Skill-Building Approach written by Uma Sekaran and Roger Bougie
- Case Study: THE STANDARD ASIAN MERCHANT BANK
- to All 13 questions
Q # 2 - THE STANDARD ASIAN MERCHANT BANK The Standard Asian Merchant Bank is a Malaysian merchant bank headquartered in Kuala Lumpur. The bank provides financial services in asset management, corporate finance, and securities broking. Clients of The Standard Asian Merchant Bank are among others institutional investors, foundations, (semi) public institutions, companies, and high net-worth individual clients. Segments in which The Standard Asian Merchant Bank operates are small and medium-sized listed companies, real estate, and biotech firms. Syafiq Aimi is a Business student from the National University of Malaysia which is located in Bangi, Selangor - about 35 km south of Kuala Lumpur. Syafiq is currently undertaking a research project for the Structured Products (SP) desk of The Standard Asian Merchant Bank's securities department. The SP desk is responsible for developing and selling structured products: investments that consist of a portfolio of securities and derivatives. Structured products are investment instruments that are created to meet specific needs that cannot be met from standardised financial instruments. The products of the SP desk are tailor-made and they are developed based on the Standard Asian Merchant Bank's niche specialisations which are Asian listed real Page estate companies, life sciences 5 companies, and shares. +Exam.pdf Open with Google Docs securities and derivatives. Structured products are investment instruments that are created to meet specific needs that cannot be met from standardised financial instruments. The products of the SP desk are tailor-made and they are developed based on the Standard Asian Merchant Bank's niche specialisations which are Asian listed real estate companies, life sciences companies, and shares. The SP desk of The Standard Asian Merchant Bank has its own website that is primarily used to provide information to the users of the website. The website contains information about the products offered (e.g., brochures, legal documents, and bid-ask spreads), publications, and contact information. The website can be classified as a services- oriented relationship-building website. There are two main groups of website users; financial advisors and institutional clients of the SP desk. They use the website to examine product features, prices of the products offered by the SP desk, and legal information. Page 5 / 14 +Open Book Exam.pdf Open with Google Docs 1. Measurement is the assignment of numbers to characteristics (or attributes) of objects according to a pre-specified set of rules. Describe the object and characteristics of Syafiq's study. 2. The measurement of more abstract and subjective characteristics (or attributes - such for instance the attributes in Syafiq's study) is more difficult than the measurement of other, more tangible attributes such as weight, length, gender, age, and marital status. Why is that? 3. One way of tapping more abstract and subjective attributes is operationalizing these attributes. a. What is operationalization? b. Describe the process of operationalizing variables. 4. Based on a review of the literature Syafiq has developed a table (Table 1) that should help him to operationalize the variables of his conceptual model. Use this table to discuss the attribute 'Information Quality' in terms of dimensions and elements. In other words, which dimensions of 'Information Quality' has Syafiq found in the literature and how have these dimensions further been broken into elements by researchers who have investigated this issue in the past? Provide an answer to Syafiq's questions. 5. Do you like the lion with the Website" in the light of Syafin Page 12, of thi14construct? @ + 6. Svafig hesitates between using a dichotomous (Yes/No) scale and the following WhatsApp Image..jpeg docx.dock Show all 8:48 AM 8/18/2025. Do you like the survey questions in Table 1 for "Satisfaction with the Website" in the light of Syafigs definition of this construct? 6. Syafiq hesitates between using a dichotomous (Yes/No) scale and the following Likert scale to examine whether (in case of a dichotomous scale) or how strongly (in case of a Likert scale) users of the website agree with statements about (for instance) the information quality of the website (e.g., "The content of the website is easy to understand" and "The website provides accurate information"). H 13 Strongly Disagree Disagree Neither Agree nor Disagree Agree Strongly Agree 2 5 What type of scale do you prefer? Why? 7. What type of scale is a Likert scale? Nominal, Ordinal, Interval, or Ratio? Explain. 8. Which measures of central tendency and dispersion can Syafiq calculate if he WhatsApp ImageTerm Open Book Exam.pat 7. What type of seal Open with Google Docs . B, Interval, or Ratio? Explain. 8. Which measures of central tendency and dispersion can Syafiq calculate if he decides to use Likert scales? 9. Syafiq has found the following survey questions for Satisfaction with the Website in the literature. In general terms, I am satisfied with the way that this website has carried out my actions. In general, I am satisfied with the service that I received from the website. Please think of your overall experience with the website. On a scale of 1-7, overall, how satisfied are you with the website? You are satisfied with the website. Pick one of the items and turn this item into: A dichotomous scale A semantic differential scale A numerical scale A Likert scale To assess "accuracy" (a dimension of 'Information Quality' defined as "the degree to which the information on the website is perceived to be precise") Syafiq wants to use the following items: The website provides accurate information. The website provides precise information. The information on the website is detailed. I can rely on the information in the website. The information in the website is sufficiently detailed Syafiq now wants to Pages 13 w/lid14 and ruilab @ of it scale. He has decided to use "face validity hain indicators of the WhatsApp Image. dock.docxclassroom.google.com Gmail YouTube ) Classroom Watch Online Movin. 10. Why is it important to assess the goodness of a measure? 11 (a) Define validity. 11 (b). What is face validity? 11 (c). How can Syafiq establish the face validity of his measure? 14 11 (d).Compare the concepts convergent and discriminant validity and indicate how these two types of validity can be established for Syafiq's measure of accuracy. 12 (a) Define reliability. 12( b) What do we mean with interitem consistency reliability? 12 ( c).How can Syafiq test the interitem consistency of the "accuracy" items? 13 Has Syafiq used a reflective or a formative scale to measure information quality? Explain. Image..jpeg WhatsApp Image..jpeg A dock.dock Show all
