Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

I need help to build a Marketing Planon Phone Case (product) as follows: Clearly make the name/nature of the project for phone case Industry Profile

I need help to build a Marketing Planon Phone Case (product) as follows:

  1. Clearly make the name/nature of the project for phone case
  2. Industry Profile
    1. Tell more about the industry; potential market
  3. What is the current size of your industry? --- you may have to research the online industry resources available
  4. Growth Potential.
    1. Tell if there is room in the growth market; can the market absorb another product like yours? Is this a growth, stable, or declining industry? You need to know to define your strategy
  5. Geographic Location
    1. Where would you locate the business? Where would you sell your product/service, and why
  6. Industry Trend
    1. What is the trend in the industry that you are trying to market your product/service; what effect does technology have on your business
  7. Seasonality Factors (if necessary)
    1. Is the product service/product be sold at a particular season? If so, how would you sustain the business
  8. Profit Characteristics
    1. What are the profit characteristics in this industry --- marginal, high, etc.

9. Distribution Channel

A. How would the product be sold

Retail stores, direct sales to consumers, middle entity, etc.

B. Basis for Competition

How do you intend to compete in the market -(strategy) low price, differentiation (high), quality, etc.

C. Customer Profile

Who are the customers you intend to sell or market?

D. Target Market

Explain the target market for the product

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image_2

Step: 3

blur-text-image_3

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Managing Hospitality Human Resources

Authors: Robert H Woods, Educational Institute Staff American Hotel & Lodging Association

4th Edition

0866122877, 9780866122870

More Books

Students also viewed these General Management questions

Question

What is the difference between a unit cell and a single crystal?

Answered: 1 week ago

Question

What is management growth? What are its factors

Answered: 1 week ago

Question

Behaviour: What am I doing?

Answered: 1 week ago