I need help with a 3-month Digital Strategy Proposal for Lexus Car Dealer in Toronto. The Budget is $10,000.

4. Overall Budget

• Provide a general itemized overall budget (specific campaigns, digital ads, SEO, freelancers, events, etc.)
• Organize by activity types

5. Digital Ad Chart

• A chart showing where we will advertise by platform
• Provide the cost of each ad type
• Provide estimates of what you expect on returns
• Include keywords when using Google Search Ads
• Prepare at least one mock digital ad (social media or Google)