Question
*** I need the excel sheet set up along with the excel solver answers. I am having trouble setting up the table to get the
*** I need the excel sheet set up along with the excel solver answers. I am having trouble setting up the table to get the excel solver results.
1.Eddie Kelly is running for reelection as mayor of a small town in Alabama. Jessica Martinez, Kelly's campaign manager during this election, is planning the marketing campaign, and there is some stiff competition. Martinez has selected four ways to advertise: television ads, radio ads, billboards, and newspaper ads. The costs of these, the audience reached by each type of ad, and the maximum number available is shown in the following table:
In addition, Martinez has decided that there should be at least six ads on TV or radio or some com-bination of those two. The amount spent on billboards and newspapers together must not exceed the amount spent on TV ads. While fundraising is still continuing, the monthly budget for advertising has been set at $15,000. How many ads of each type should be placed to maximize the total number of people reached? (Formulate and solve the problem using excel solver)
Type of Ad Cost per ad Audience Reached/AD Maximum Number
TV $800 30,000 10
Radio $400 22,000 10
Billboards $500 24,000 10
Newspapers $100 8,000 10
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