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I. two Paragraphs providing a brief overview of the RBC bank (canada )(industry, market, product, customers, etc) and mini analysis of internal factors. 2. SWOT

I. two Paragraphs providing a brief overview of the RBC bank (canada )(industry, market, product, customers, etc) and mini analysis of internal factors.

2. SWOT - SWOT analysis using the external factors AND the internal factors you identified in part 1 above for RBC bank.

3. You must provided proof for each bullet point you have in the SWOT - evidence is key

4. Closing: ~1 paragraphs summarizing and providing insight into what the reader should takeaway from the SWOT analysis (this should be 100% your opinion).

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