I want to launch a new product in Sephora. According to this case Please answer the following questions according to the case and theoretical perspective: 1. According to that case (thinking cognitive, affective and conative) attitude for your consumer a. Determine your IMC objective b. Determine your creative brief for this new product. c. Determine your advertising objective, strategy and tactics. d. Determine your PR objective, strategy and tactics. e. Determine your sales force objective, strategy and tactic f. Determine your direct marketing, trade promotions and consumer promotions objectives, strategies and tactic 2. According to your IMC campaign a. Consumer profile b. Media objectives c. Media strategies d. Media timing e. Media budget