1. Identify at least two but no more than four similar products or services to compare and contrast. You may choose to compare and contrast a product or service currently used by the company with similar products or services, or you may choose to identify a need within the company and compare/contrast products or services that will fulfill this need. Discuss in detail the weakness or need that you've identified. What does the company currently have or not have that is causing problems or is seen as an opportunity for improvement? Why is it important that this weakness or need is addressed?