Identify EACH of the $4$ values$/$benefits consumers seek in the marketplace... aka the USER Model! Then find and document an advertisement $($with pictures or

links$)$ for EACH that specifically appeals to the consumer's desire for that value$/$benefit$.$ Also provide a clear explanation for HOW that advertisement specifically is

appealing to consumers with that particular..USER value$/$benefit$.$ Add extra slides if needed. $($Ch $1)$

Value$/$Benefit $1$: utility

Advertisement Example: Copy$/$Paste

picture and$/$or link to an

ADVERTISEMENT here

Clear Explanation of How Advertisement

Aligns with this Value$/$Benefit$.$ Put your

marketer hat on and be specific: Type Here

Value$/$Benefit $2$: value

Advertisement Example: Copy$/$Paste

picture and$/$or link to an

ADVERTISEMENT here

Clear Explanation of How Advertisement

Aligns with this Value$/$Benefit$.$ Put your

marketer hat on and be specific: Type Here

Value$/$Benefit $3$: satisfaction

Advertisement Example: Copy$/$Paste

picture and$/$or link to an

ADVERTISEMENT here

Clear Explanation of How Advertisement

Aligns with this Value$/$Benefit$.$ Put your

marketer hat on and be specific: Type Here

Value$/$Benefit $4$: Recreation$/$Hedonic

Advertisement Example: Copy$/$Paste

picture and$/$or link to an

ADVERTISEMENT here

Clear Explanation of How Advertisement

Aligns with this Value$/$Benefit$.$ Put your

marketer hat on and be specific: Type Here