Question
Identify how Jollibee targets both users (primarily children) and buyers (parents). Provide specific examples of strategies used by the fast-food marketer to target both groups.
Identify how Jollibee targets both users (primarily children) and buyers (parents). Provide specific examples of strategies used by the fast-food marketer to target both groups. Make it a point to incorporate Jolly Kiddie Meal into your discussion?
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Jollibee is known for its successful marketing strategies that target both users children and buyers parents The company has effectively created a fam...Get Instant Access to Expert-Tailored Solutions
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Introduction to Information Systems Supporting and Transforming Business
Authors: Kelly Rainer, Casey Cegielski
4th edition
978-1118129401, 1118129407, 1118063341, 978-1118214251, 1118214250, 978-1118063347
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