Identify key trends, assumptions, and risks in the context of your final business model. Develop the strategic objectives for your new division of the existing
Identifykey trends, assumptions, and risks in the context of your final business model.
Developthe strategic objectives for your new division of the existing business in a balanced scorecard format in the context of key trends, assumptions, and risks.The strategic objectives are measures of attaining your vision and mission. As you develop them, consider the vision, mission, and values for your business and the outcomes of your SWOTT analysis and supply chain analysis.
Considerthe following fourquadrants of the balanced scorecardwhen developing your strategic objectives:
- Shareholder Value or Financial Perspective, includes strategic objectives in areas such as:
- Market share
- Revenues and costs
- Profitability
- Competitive position
- Customer Value Perspective, includes strategic objectives in areas such as:
- Customer retention or turnover
- Customer satisfaction
- Customer value
- Process or Internal Operations Perspective, includes strategic objectives in areas such as:
- Measure of process performance
- Productivity or productivity improvement
- Operations metrics
- Impact of change on the organization
- Learning and Growth (Employee)Perspective, includes strategic objectives in areas such as:
- Employee satisfaction
- Employee turnover or retention
- Level of organizational capability
- Nature of organizational culture or climate
- Technological innovation
Developat least three strategic objectives for each of the four balanced scorecard areas identified (Financial, Customer, Process, Learning and Growth). Your objectives should be selected, in part, based on an evaluation of a number of potential alternatives to the issues and/or opportunities identified in the SWOTT Analysis paper and table you completed in Week 3.
Baseyour solutions on a ranking of alternative solutions that includes an identification of potential risks and mitigation plans, and a stakeholder analysis that includes mitigation and contingency strategies. You should also incorporate the ethical implications of your solutions into your selection.
- For eachstrategic objective, develop ametric and target using a balanced scorecard format. (For example, a strategic objective in the shareholder or Financial Perspective is to increase market share. A metric to actually measure this strategic objective ofmarket share increase is, "The percentage of increase in market share."The target is the specific number to be achieved in a particular time period. The target for the metric of "Increase market share" could be "Increase market share by 2% for each of the next 3 years" of an increase of 2% per year for 3 years.)
Outlinea brief communication plan discussing how you will communicate the company's strategic objectives that includes the following:
- Define the purpose.
- Define the audience.
- Identify the channel(s) of communication and why you selected that channel.
Writea 1,050- to 1,400-word strategic objectives summary. Include your balanced scorecard and its impact on all stakeholders, and the communication plan.
Formatpaper consistent with APA guidelines.
PUNJAB NATIONAL BANK Summary Punjab National Bank is one of India's biggest nationalized banks, with somewhere in the range of 5,000 areas. The monetary establishment offers administrations in individual and corporate saving money, including mechanical, farming, and fare account, and in addition worldwide saving money. Its own loaning administrations incorporate advances for lodging, automobiles, and instruction. PNB's different customer rundown incorporates Indian aggregates, little and fair sized organizations, non-occupant Indians, and multinational organizations. The bank was set up in Lahore in 1895 over 50 years before the nation was apportioned into India and Pakistan in 1947. A professionally oversaw save money with a fruitful reputation of more than 110 years. Vital business region covers the substantial Indo-Gangetic belt and the metropolitan focuses. Positioned as 323rd greatest bank on the planet by Bankers Almanac (Jan 2006), London. Solid journalist managing an account associations with more than 218 international banks of the world. More than 50 uprooted worldwide banks keep up their Rupee Accounts with PNB. Very much prepared managing rooms; 20 distinctive remote coin records are kept up at real focuses everywhere throughout the globe. With its vicinity for all intents and purposes in all the critical focuses of the nation, Punjab National Bank offers a wide assortment of managing an account administrations which incorporate corporate and individual keeping money, modern fund, farming fund, financing of exchange and global saving money. Among the customers of the Bank are Indian conglomerates, medium and little modern units, exporters, non-occupant Indians and multinational organizations. The extensive vicinity and immeasurable asset base have helped the Bank to assemble solid connections with exchange and industry. To adequately meet clients' prerequisites and try to accomplish all out consumer loyalty. To increase steady confidence and certainty of clients and potential clients with respect to the nature of administrations rendered to seek after fabulousness through ceaseless change in all zones and to separate ourselves by the nature of our administrations. PNB accomplish operational effectiveness by achieving better efficiency and benefit. To work and act in such a way, to the point that all administrations rendered at the appointed time of managing an account lead to brilliance and enhanced believability and picture of the Bank. Vision, Mission, and Value Proposition PNB now conveys to you Centralized Banking Solution (CBS). An entomb branch systems administration and information sharing stage, which makes 'At whatever time anywhere' managing an account a reality. With more than 1000 branches to be organized sooner rather than later, the status of costumers is evolving from 'Client of the branch' to 'Client of the bank'. Vision To build up a foundation of retribution to serve as a base model with innovative environment and cutting edge frameworks, showing utilization of IT in the administration of managerial and preparing exercises and improvement of IT development in saving money, protection and other budgetary areas through examination, advancement, consultancy and instructive attempts. Mission To put set up the viable Risk Management and Internal Control System. To embrace and operationalize abnormal state innovation measures. To endeavor to accomplish fabulousness in Customer Service. To accomplish the most astounding guidelines of straightforwardness and responsibility in the behavior of saving money business. To embrace proficient methodology in viably overseeing monetary and additionally nonfinancial dangers. To boost productivity and benefits of the Bank with due consistence of prudential rules. To amplify aggressive danger balanced profit for capital, through arranged lessening in the normal expense of assets, expanded yield on advances and ventures other than diminishment in expense of operations. Values Making the best decision. Each of us has the flexibility, power, and obligation to make the best decision for our customers, clients, groups and one another. Trusting and cooperation. We depend on one another and succeed together. We assume aggregate liability for the nature of customer and client encounters. Comprehensive meritocracy. We think about one another, concentrate on results and endeavor to offer all stakeholders some assistance with developing their maximum capacity. Winning. We have an energy for accomplishing results and winning for our customers and clients, for our colleagues and groups and for our shareholders. SWOT Analysis of Punjab National Bank Strength Enhanced operations with 5100 branches. Solid I. T support with "best fit" methodology. Plans for little and medium scale organizations. It is the second biggest state-claimed business bank in India with around 5000 branches crosswise over 764 urban communities. Its 56,000+ workforce serves more than 37 million clients. Weakness Less entrance in the urban zones. Lacking publicizing and marking when contrasted with different banks. Legitimate issues with respect to workers created an awful name of PNB. Opportunity Little scale business managing an account crosswise over India. Extension in different nations for global managing an account. Establishment of increasingly ATM's and better client's administrations. Threats Monetary emergency and financial variances. Exceptionally focused environment. Stringent Banking Norms by the RBI and the Governments. Supply and Value Chain Analysis In the occasion of the predetermined date of offer opening being pronounced an occasion for buyer, the offers might be opened at the predefined time and place on next working day. Those bidders fulfilling the specialized prerequisites as dictated by the Bank and tolerating. The terms and states of this archive might be proclaimed actually qualified and will be qualified for business offer opening. The Purchaser maintains all authority to acknowledge or reject any innovation proposed by the bidder without allotting any reason thereof. Choice of the Purchaser in such manner should be last and tying on the bidders. Bank might, in the event that it considers important, request presentations of the bidder or site visits of their offices to asses and fulfill itself on assembling, production network and bolster abilities of the bidders. In the event that supplier neglects to convey any or all merchandise or perform administrations inside stipulated time plan, the buyer should, without bias to its different cures under the rate contract, deduct from the requested cost, as exchanged harms, an entirety equal to 1% of the request esteem for every week of postponement subject to the most extreme of 10%. The punishment will be charged on request esteem for the things for which conveyance is deferred. The buyer is qualified for deduct the punishment from the price tag or whatever other sum, which is because of supplier from this agreement, or some other contract or by summoning the Bank Guarantee. Risk and Change Management Plan With innovation rising as a key driver of business development, the bank has taken various IT activities to give its vast customer base spread the whole way across the nation with the best of innovation while holding the all vital human warmth. Its center managing an account framework (CBS) as of now goes about as a solitary information bank, a spine to 2,108 administration outlets with web saving money administrations spread more than 28 states in the nation. This organization has loaned PNB the status of being the biggest center saving money framework in Asia. The bank has 676 ATMs furthermore arranges with the MITR gathering of six keeps money with 2,200 ATMs. PNB is an individual from Institute Development and Research in Banking Technology supported National Financial Switch for common ATM exchanges. NFS at present has 18 banks and a pool of 6,197 ATMs. PNB has likewise spearheaded the check truncation framework in India. Other programming fuelling the frameworks are moment asset exchange instrument, information distribution center for choice control and MIS and danger administration programming taking into account Basel II rules set by the Bank for International Settlements. Balanced Score Card and its impact on stakeholders The "Stakeholder Scorecard" is a stakeholder based way to deal with surveying hierarchical execution. It concentrates on evaluating how well the association is coordinating and reacting to the needs and necessities of its stakeholders. It looks for an equalization, as well, yet not in the middle of monetary and different measures of execution; it tries to adjust the connections between the association and its key stakeholder bunches. Stakeholders may be considered as gatherings of people or associations essentially influenced by what goes ahead at an association, with a stake in having it go well, and for whom the association needs things to go well consequently. At the end of the day, the relationship is proportional. The association gives and gets something. So do the stakeholders. Some essential stakeholder gatherings are recognized and are quickly depicted in consequent passages. These are planned as illustrative stakeholder gatherings and ought not to be seen as a prescriptive arrangement of stakeholder gatherings appropriate to all associations. Conclusion The monetary liberalization measures presented by the Indian government combined with patterns towards globalization have significantly changed the managing an account division and the benefit of open area banks has declined to a vast degree. So PNBs will need to present new money related instruments and advancements with a specific end goal to stay in business. Presently banks can't work with the goal of meeting particular rivalry frame a rival in a business opportunity for an item. It will must be fruitful in a business sector driven, amazingly focused, deregulated environment on a maintainable premise, to pull in new shareholders, construct steadfast client premise, draw in and hold astounding staff. The strengths of deregulation, innovation and developing client advancement are comprehensively liable to have an effect in India. Be that as it may, Indian financiers can in the end hope to confront a situation checked by developing rivalry, weight on edges and expanded dangers. Indian banks don't demonstrate the qualities of proficient rivals in the keeping money showcases, the better oversaw foundations will soon be gaining essentially ground in this part. In the wake of liberalization banks will likewise need to give careful consideration to vital administration, vital arranging and to more noteworthy specialization in the specialized parts of loaning and credit assessment. With a specific end goal to distinguish suitable aggressive systems, PNBs will need to make a watchful investigation of the business sector and fragment clients into different classifications in light of their desires, the degree of rivalry, client benefit and so on. References Bajwa, K. S. (n.d.). Punjab National Bank Dramatically Improves Rural Banking in India. Retrieved from http://203.90.69.226/Punjab_National_Bank__Bancmate_Customer_Case_Study.pdf Nickols, F. (n.d.). The Stakeholder Scorecard. Retrieved from www.nickols.us: http://www.nickols.us/The_Stakeholder_Scorecard.pdf Punjab National Bank. (n.d.). Retrieved from www.pnbindia.in: https://www.pnbindia.in/Upload/En/CSR %20Reports%202010-11.pdf Punjab National Bank Fundamental Company Report Including Financial, SWOT, Competitors and Industry Analysis. (n.d.). Retrieved from marketpublishers.com: https://marketpublishers.com/report/business_finance_insurance/banking_finance/punjab_nati onal_bank_swot_analysis_bac.html REQUEST FOR PROPOSAL FOR SUPPLY, COMMISSIONING, INSTALLATION, TESTING, CONFIGURATION AND MAINTENANCE. (n.d.). Retrieved from pnbindia.in: https://pnbindia.inew/Upload/English/Tenders/PDFs/RFP_ITD_26.02.2014.pdf Summary, Conclusions & Recommendations . (n.d.). Retrieved from shodhganga.inflibnet.ac.in: http://shodhganga.inflibnet.ac.in/bitstream/10603/701/14/15_chapter6.pdf Running head: Punjab National Bank Name: Course: Name of instructor: 1 Running head: Punjab National Bank External forces Legal and regulatory 2 strengths Opportunities Weaknesses Threat Trends There are regulations limiting the threat of new entry in the industry therefore eliminating possible competition. Favorable economic such as booms in the economy causing growth to the organization as well Changes of the government regulation to the banking industry may bring facilitate growth in the organization The government may introduce very stringent law sow the growth of the organization There is a trend of changes especially on the taxation policies in the industry. Economical factors such recession of the economy may bring about immense growth in the bank Depressions in the economy as well as high interest rates in financial markets. Technologi cal Improved technology brings about efficiency and effectiveness as well as cutting on the operational costs Technological changes can bring about new and improved methods of offering better services to the customers and enhance the overall efficiency and effectiveness in Punjab bank Technological changes can disrupt and destabilize business operations by through the need to continually update based on the changes in the environment. Innovation Innovation the industry such as use ATMs brings about new and improved means of doing offering services to the customers Innovations within the environment may bring about Some innovations in the industry may not be convenient for the Punjab bank Very stringent laws and regulations introduced by the government slowing the growth of the organization There may be times of depression in the economy therefore greatly slowing the growth of the organization There is the threat that continued improved technological changes in the environment may cause obsolescence of the current technology that the organization Some innovations by the competitors may be patented giving the competitors a competitive advantage. Economic There are regular booms and recessions in the economy hence affecting the operations of Punjab Bank There are rapid changes in technology constantly causing pressure in the organization. There are great innovations especially on the banking computer systems in the industry bringing Running head: Punjab National Bank 3 better means of offering services. Social Competitiv e analysis Emphasis on more corporate social responsibility in the banking industry will give more credibility to the bank to its customers Punjab National Bank is big other many competitors Internal forces and considerati ons Strategy Taking up IT activities to increase the customer base all across the nation while still holding the all vital human warmth. Resources Intangible resources which include reputational assets such as brands the There is the opportunity for growth if the organization has gained more credibility from the customers through enhanced corporate social responsibility The size of Punjab National bank may give it a competitive advantage over other competitors hence able to scale much better than other banks Failure to be socially responsible to the customers may render the organization More social responsibility by the organization ma bring about reduced profits from the organization There is emphasis of corporate social responsibilit y There other big national banks hence there is competitive rivalry in the industry There is threat that the customers may switch to other national banks. The trend of expansion of the operations of other national banks increasing the competitive rivalry Increased customer base may increase the market share by the Punjab National Bank The IT activities are continually improving rendering the old systems obsolete The strategies may be poorly implemented hence failure There is increased updating of the IT activities in the bank The proprietary technological assets can give it a competitive advantage hence a bigger market Rapid changes in the methods of service delivery hence need to continually Great advancement in technology levels may render the technological Intangible resources are increasingly becoming the most Running head: Punjab National Bank Goals Strategic alliances Culture Technologi es Innovation image of Punjab Bank the proprietary assets The goals include lessening the normal expenses of the assets, to expand the yield on the advances and ventures. There are strategic alliances of the organization with other international banks and local banks There is a good organizational culture and the employees and the management are very committed to achieving high goals There is up to date IT systems in Punjab National Bank There are various innovations in the organization some of 4 share over other national banks. increase the resources. proprietary assets obsolete important assets in an organization Reduced expenses may increase overall efficiency and effectiveness of Punjab National Bank The management may not be fully committed to the organizational goals Threat that the organization might The bank can borrow funds from the various banks The banks may refuse to lend funds to the organization. The banks may learn of the competitive advantages of the organization The organizational culture will help achieve the organizational goals Some employees may still have negative attitude towards work Threat that the organizationa l culture ma still not be enough to achieve the organizationa l goal There a trend for the need to keep raising the organization al goals once a desired target level has been reached. There is increased need for various organization to collaborate In service delivery There is continuous need for corporate management in the organization Increased customers and market share Rapid changes Risk that the in technology technologies may be outdated The patented innovations give the organization more competitive advantage over the competitors. Other banks may come up with better innovations Threat that the innovations may become outdated There is the trend of continually changing the technology. There is increased need for more innovations to improve Running head: Punjab National Bank 5 which are patented Intellectual property The bank has various intellectual properties including patents and other technological assets The technological assets and the patents give the company competitive advantage over other banks. Rapid technological changes rendering the intellectual properties void. Leadership Punjab National Bank has proper management with the relevant skills Proper management enhances continued growth of the organization The organization is extremely big hence some few leaders may misappropriat e funds There are more and more technological advances which may render the existing proprietary assets obsolete The leaders may resign from the organization. the ways of serving the customers There is need for continuous innovation in the organization Emphasis for corporate management and accountabilit y Synopsis Legal and economic factors There are prevailing economic conditions in the nation that have a profound effect on the patterns of spending of the customers. Increase in the interest rates in the market has adverse effects in the borrowing of the customers. Also high levels of unemployment depress the saving habits of the customers. When people experience economic hardships they will reduce their saving habits due to less disposable income. Running head: Punjab National Bank 6 Boom sessions have positive effects in the organization. This because during these times, the customers tend to have more disposable income at their disposal. Hence they can easily save the disposable income. Also the customers are in a position to pay their advances on time. Adaptability to change Punjab National Bank is very flexible and hence has easy adaptability to the various technological changes in the industry. This because if the organization understands that if it doesn't easily adapt to sufficiently to the relevant technological changes it risks greatly losing their market share to other national banks. The bank has constantly changed the operating system to increase its efficiency in the delivery of services. Use of the ATMS as well as credit cards and other master cards has positively impacted the service delivery of the organization. Also the use of web savings services for customers is also an indicator that the organization easily adapts to change. The supply chain of the new divisions Supply chain analysis will involve better and improved demand visibility as well as monitoring the consumption of various products as well as services that can result in cash inflow as well as have an impact in optimizing the cash levels. This will include analyzing the trends frequency as well as sources of in cash inflows to the various customer accounts including the current, savings, and short-term and long-term investment accounts. The Punjab National Bank can develop plans to effectively manage the various cash supply gaps as well as minimize the total costs. This planning will as well help in improving of the asset-liability management strategy To develop and leverage core competencies and resources Running head: Punjab National Bank 7 Punjab can increase the effectiveness and efficiency through the use of CRM Centres to enhance the loyalty of the customers. Through the customers relationship management (CRM) systems will effectively manage the customers' accounts and timely respond to the customers' inquiries and needs. Also through the use of the internet and broadband band access Punjab National Bank can fuel growth of the organization and enhance great accessibility of the organizational services .the organization should also maximize the use of mobile banking for its customers to improve efficiency. Also through constantly upgrading the mode of service delivery. This can be achieved through properly utilizing the profound innovations in the industry. Utilizing their market position as well their wide customer base to reduce the operational costs. Supply chain network optimization Involves effectively managing all of the channels of distribution where cash is usually held as well as were customers do their transactions. These will include the various bank outlets various ATMs, agents' outlets and branches. Punjab National Bank need to constantly monitor various transactions in the different locations as well as leverage the modeling's in order to effectively forecast as well as effectively plan the various logistics to properly distribute cash as well as other transactional tools to these various locations. This will help reduce the overall costs as well as maximize the services offered. Key issues Proper management of cash. Developing various outlets as well as branches to increase efficiency of the organization. Monitoring of various transactions in the different locations in the organization. Running head: Punjab National Bank Effective planning of the various logistics in order to properly distribute cash as well as other transaction devices. Opportunities There might be increase in the market share by the organization. Increased customer loyalty. Reduced operational costs in the organization. Help prevent shortages in cash. Increase in the income earning opportunities due to increased utilization of the products by the customers. Help to invest the excess cash. Hypothesis around the issues There is a strong relationship between supply chain networks and proper cash managementproper supply chain management will lead to better cash management Many outlets increase the efficiency of the organization- there is a strong relationship between the organizational efficiency and development of various outlets There is a positive relationship between proper monitoring of the organization transactions and supply chain systems. Research questions How can cash be effectively managed in the organization? How can transactions be effectively managed? 8 Running head: Punjab National Bank How can logistics be effectively planned in the organization? References Bajwa, K. S. (n.d.). Punjab National Bank Dramatically Improves Rural Banking in India. Retrieved from http://203.90.69.226/Punjab_National_Bank__Bancmate_Customer_Case_Study.pdf http://www.nickols.us/The_Stakeholder_Scorecard.pdf https://www.pnbindia.in/Upload/En/CSR%20Reports%202010-11.pdf http://shodhganga.inflibnet.ac.in/bitstream/10603/701/14/15_chapter6.pdf 9 Running head: Punjab National Bank 10