Question
Identify the company in each industry by matching the description of the company with the financial profile derived from the ratios. The list of the
Identify the company in each industry by matching the description of the company with the financial profile derived from the ratios. The list of the company are as follow:
Computers | Cray Inc. (Cray) Apple Inc. (Apple) |
Computers
Companies E and F sell computers and related equipment.
One company sells high-performance computing systems (supercomputers) to government agencies, universities, and commercial businesses. It has experienced considerable growth due to an increasing customer base. The company is financially conservative.
The other company sells personal computers as well as handheld devices and software. The firm has been able to differentiate itself by using its own operating system for its computers and by creating new and innovative designs for all its products. These products carry premium prices domestically and globally. The company follows a vertical integration strategy starting with owning chip manufacturers and ending with owning its own retail stores.
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