Identify the global industry in which the company operates.

Discuss the company's general environment by developing a PESTEL analysis.

First, use the course material to identify the elements of the PESTEL and what components make up each element. Then, complete the analysis using research on the industry and the specific company. Be sure to present and support the reasoning for what is presented thoroughly. You may not use a PESTEL analysis that is already completed and available on the Internet. A zero will result if used as the analysis has to result from your research and your own development.

NOTE: A PESTEL analysis is not a table, and it is not a bulleted assessment.

Identify and discuss one key trend for each letter of the PESTEL for the industry. Key trends are separate from the PESTEL analysis.

Select one of the six trends identified in the previous requirement and discuss how the selected trends could affect the specific company.

Discuss key areas of uncertainty related to the identified trend for the specific company that could potentially impact the company's strategy.

Perform strategic analysis of the company's mission, vision, and objectives.

The company chosen is Medtronic.