Question
Identify the major competitor(s) and then describe the ONE element of the marketing mix (i.e. product, price, promotion, and place) that sets the product apart
Identify the major competitor(s) and then describe the ONE element of the marketing mix (i.e. product, price, promotion, and place) that sets the product apart from your competitor(s). If the company Footlocker was to introduce Augmented Reality to their apps and website.
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Marketing
Authors: Charles W. Lamb, Joe F. Hair, Carl McDaniel
12th edition
111182164X, 978-1133708582, 1133708587, 978-1111821647
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