• Identify the target market or audience. What segment(s) of consumers, based on age and income demographics and other factors, would you target for introducing Chobani yogurt into the country named in the identifier of your group? Make some clear, targeted choices because a marketer rarely has the resources to address the entire market. In your targeting choices, consider also the psychological characteristics and goals of different consumer segments, for example the motives linked to the cultural orientations covered in prior modules. Please explain your targeting choice(s) using results from the market sizing assignment in Module 5 and your insights about Chobani's strengths and weaknesses in the Brand Audit assignment in Module 6.