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Identifying Unique Target Segments for a Multi-Brand Car Rental Company/enterprise in Canada DEMOGRAPHIC SEGMENTATION GEOGRAPHIC SEGMENTATION BEHAVIORAL SEGMENTATION annual sales volume. Competitive environment (i.e., the
Identifying Unique Target Segments for a Multi-Brand Car Rental Company/enterprise in Canada
- DEMOGRAPHIC SEGMENTATION
- GEOGRAPHIC SEGMENTATION
- BEHAVIORAL SEGMENTATION
- annual sales volume.
- Competitive environment (i.e., the nature of competition you will face in this particular segment)
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