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If a Marketing Campaign costs $14,350, elicits 20 enquiries and results in business revenue of $40,000 then what is: a) the cost per enquiry? b)

If a Marketing Campaign costs $14,350, elicits 20 enquiries and results in business revenue of $40,000 then what is: a) the cost per enquiry? b) the benefit-cost ratio (to 2 Decimal Places)? c) if the benefit-cost ration is <1 result

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