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If implementation of the technique requires an investment outflow (a cost) equal to 0 = 1 per customer and the technique is expected to yield
If implementation of the technique requires an investment outflow (a cost) equal to 0 = 1 per customer and the technique is expected to yield an increased revenue stream over the next three periods of = (1, 2, 3) = (2, 4, 8) per customer, compute the net present value (per customer) of investing in this technique at a discount rate of 100%.
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