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If the Sampson Company, a supplier of wood, understands the needs and requirements for wood for a few firms within a NAICS classification, then the

If the Sampson Company, a supplier of wood, understands the needs and requirements for wood for a few firms within a NAICS classification, then the Sampson Company can project the needs and requirements for wood for all firms in that category. This example shows that NAICS information can be used for all of the following EXCEPT
market potential estimates
customer service
sales forecasts
market share estimates
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