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If you re a manager of a startup company, you face a number of strategic questions on building brands online. You have been advised There

If youre a manager of a startup company, you face a number of strategic questions on building brands online. You have been advised There are five major types of marketing, and a variety of different platforms that perform different functions. Explain these five major types of marketing, providing one company as an example for each type (hint: Table 6.2 The Digital Marketing Roadmap)

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