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If you want to initiate cargo service, you must budget at least $10,000 per quarter for cargo marketing. Spending more than $10,000 will provide additional
If you want to initiate cargo service, you must budget at least $10,000 per quarter for cargo marketing. Spending more than $10,000 will provide additional funds for promoting the new service. Potential cargo revenues are estimated at $25,000 per route per quarter, but it will take about three quarters to build up the business and generate a profit.
Airline X provides service on six different routes. What is the potential revenue the company could take in from the cargo business?
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