Question
If you were the manager of a service organization and wanted to apply the gaps model to improve service, which gap would you start with?
If you were the manager of a service organization and wanted to apply the gaps model to improve service, which gap would you start with? Why? In what order would you proceed to close the gaps?
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Business Law Text and Cases
Authors: Kenneth W. Clarkson, Roger Miller, Frank B. Cross
14th edition
978-1305967250, 1305967259, 978-1337514422, 133751442X, 978-1337374491
