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Ikea will launch a new product line called Ikea Green that offers furniture made out of bamboo and wood composites wrapped in sustainable packaging made

Ikea will launch a new product line called Ikea Green that offers furniture made out of bamboo and wood composites wrapped in sustainable packaging made from hemp.

What methodology would be for obtaining information to help the marketing decision process?

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To gather information for the marketing decision process for the new Ikea Green product line you can employ a comprehensive research methodology that covers various aspects of market analysis consumer ... blur-text-image

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