I'm doing the International Marketing.

This is the Wheel of International Marketing,

The Question is

"Use an example to demonstrate how the Domestic environment could be used in planning the development of a new international marketing opportunity for a particular brand or company"

The Wheel of Foreign environment International Marketing (uncontrollables) Political/legal Economic forces forces Domestic environment Controllables (uncontrollables) Firm environment (hub) Firm environment Social/ Political/ (controllables) Commercial Financial cultural legal forces forces forces forces Price Product Uncontrollables Domestic Environment (Spokes) Promotion Channels of Foreign environment (Rim) distribution Geography and Economic climate Level of infrastructure technology International obligations UT