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} Imagine that you belong to a group of entrepreneurs contemplating opening a new video game store in your city. You are trying to decide

} Imagine that you belong to a group of entrepreneurs contemplating opening a new video game store in your city. You are trying to decide what business-level strategy would lead this investment to the best competitive position. Identify which video game stores are the most profitable and why. On the basis of this analysis, decide what kind of electronic store you want to open and explain why

Choose a retail chain in your country and explain how it has created cost advantage or differentiation.

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