Question
Imagine you have been working at a firm for 3 years after graduating from your school, and you have been assigned to be a manager
Imagine you have been working at a firm for 3 years after graduating from your school, and you have been assigned to be a manager in Pakistan for a company that creates online markets for engineered materials. When you work with buyers at your clients, you find that they are reluctant to give you information on the materials they purchase. Why would the buyers behave this way? How would you address this problem?
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Advertising Promotion And Other Aspects Of Integrated Marketing Communications
Authors: Terence Shimp, Craig Andrews
9th Edition
978-1111580216, 1111580219
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