Imagine you work for Instagram and have created a market$-$product grid for the most popular times that users are on the app. You find that the app is most used on Mondays at $11am$ and least used on Friday at $11pm.$ Which of the following strategies could you pitch to your boss to directly increase profitability based on this knowledge?

Charge advertisers more money to promote themselves on Monday at $11am$

Send users a push notification at Friday $11pm$ to drive traffic

Send users a push notification Monday $11$ am at this time who are not already on the app to increase traffic even more

Collect data to see exactly which users are consistently on Instagram at $11$am on Mondays and figure out why they're on the app at this time

Give the boss a friendly reminder that you're smarter than him