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Imagine your company STEAMAZING Education Services Inc. was providing science, technology, engineering, art and mathematics (STEAM) summer camps to children 7 to 9 years old,

Imagine your company STEAMAZING Education Services Inc. was providing science, technology, engineering, art and mathematics (STEAM) summer camps to children 7 to 9 years old, 10 to 12 year old and youth 13 to 15 year old in 13 locations across Western Canada (North Vancouver, West Vancouver, Vancouver, Burnaby, Surrey, White Rock, Langley, Port Coquitlam, Squamish, Victoria, Kelowna, Edmonton, and Calgary). Imagine you are the Director of Marketing. What would be your approach towards the following decision areas: a) Target market segmentation b) The 4 Ps" a. Product b. Pricing c. Place d. Promotion

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