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Imagine yourself as the CEO of a large firm in an industry in which you are interested. Please identify major trends in the general environment,
Imagine yourself as the CEO of a large firm in an industry in which you are interested. Please identify major trends in the general environment, and analyze their impact on the firm. [Note: The general environment is composed of the following factors that are both hard to predict and difficult to control: demographic, sociocultural, political/legal, technological, economic, and global.]. 2) Select one of the following industries: personal computers, airlines, or automobiles. For this industry, evaluate the strength (High/Medium/Low) of each of Porter's five forces. Justify your evaluation. [Note: Porter's five forces include: the threat of new entrants, the power of buyers, the power of suppliers, the power of substitutes, and rivalry among competitors.]. 3) Traditionally, values and beliefs affect the demand for types of products (e.g., more environmentally friendly products), but values and beliefs may also influence the amount of products and services customers demand.
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Solution Part 1 Major Trends and Their Impact Industry Automobiles Trends Technological Electric vehicles EVs The rise of EVs presents both a challenge and an opportunity Firms need to adapt their pro...Get Instant Access to Expert-Tailored Solutions
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