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In 2021, the enterprise software company, Salesforce, acquired the workplace messaging company Slack. This acquisition represents a case of: Unrelated diversification Differentiation strategy Forward vertical
In 2021, the enterprise software company, Salesforce, acquired the workplace messaging company Slack. This acquisition represents a case of: Unrelated diversification Differentiation strategy Forward vertical integration Related diversification
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Strategic Management
Authors: Frank Rothaermel
5th Edition
126026128X, 978-1260261288
