In a crisis situation, media are powerful; how the press responds to a given situation has a great deal to do with how the public
In a crisis situation, media are powerful; how the press responds to a given situation has a great deal to do with how the public responds. Thus, what should public relations practitioners do when they speak to the media?
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Authors: David Anderson, Dennis Sweeney, Thomas Williams, Jeffrey Cam
12th Edition
840062338, 840062346, 9780840062338, 978-0840062345
