In a meeting with Binary Frontiers Entertainment's Chief Technology Officer, Francis Morgan, you discuss how BFE's privacy policy for user data differs from your own.

"When our players sign on to our online games, they're aware the exchange is a two-way process. All the specifics are spelled out in the EULA, the license agreement. We provide the serviceregular content updates, patches, and the game itself, of courseand they provide feedback in the form of data. When they play, how they play, what they spend time with, where they get stuck. All that information is recorded, and by tying that information to unique user accounts, we can tailor that user's experience. Your massively-multiplayer title doesn't capture as many data points; if we merge, we'd like to help you change that."

When using the Relationship Lens, the goal is to find a fair solution for the members of our community. In order to reach true fairness, an ethical decision-maker must consider the perspectives of others. Determining what option you would accept or what you would consider fair is relatively easy; the next step is to consider the rest of the affected people.

A person making a decision using the ethical perspectives of the Relationship Lens will accept that a decision is truly fair if anyone affected by it would agree with or accept the choice. You must make a decision that you agree with not only as a CEO, but that you would also agree with as an employee, or as a customer, or as anyone else involved.

Which statement reflects the viewpoint of an ethical actor in theRelationship Lens?

1"As a CEO, I have to stand behind every decision my organization makes. If we ever break an agreement we make with the customers, implicit or explicit, that's my responsibility. Privacy is one of the core values I and my team established. I won't compromise on that ideal."

2"I think most customers will understand that the information you're gathering is, ultimately, for their benefit. At the end of the day, it's in our best interest to make the customers happy. The more feedback we get from them, the easier that goal is to achieve."

3"Our customers bought a subscription to our game under certain terms. The terms do state that the service can change, but I don't want to abuse that capability. If I were in the customer's place, I would want us to maintain the privacy policy. We can discuss your method for future products."