Question
In a SWOT, how do internal factors (strengths, weaknesses) differ from external ones (opportunities, threats)? Provide examples of when a firm's strength might simultaneously be
- In a SWOT, how do internal factors (strengths, weaknesses) differ from external ones (opportunities, threats)?
- Provide examples of when a firm's strength might simultaneously be a weakness.
- Remember that a SWOT is only one kind of tool. What are some of its limitations in diagnosing the situation of a firm?
Reference
KENTON, W. (2021, March 29). Strength, weakness, opportunity, and threat (SWOT) analysis. Investopedia. Retrieved from https://www.investopedia.com/terms/s/swot.asp
Olsen, E. (2021, May 4). Internal & external analysis. Retrieved from https://onstrategyhq.com/resources/internal-and-external-analysis/
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No Nonsense Management A General Managers Primer
Authors: Richard S. Sloma
1st Edition
1893122603, 978-1893122604
