In Advertising's New Medium: Human Experience by J.F. Rayport, he discusses the four spheres of human experience (The Public Sphere, The Social Sphere, The Tribal Sphere, and the Psychological Sphere) as a way of better structuring advertising to reach your target market.

Discuss the implications of each of these spheres and how they would affect a company like Starbucks or Apple. Provide qualitative data that supports your response.

Cite your source(s) and reply to at least one other student's and/or the Professor's additional post.

Note: Do not use Wikipedia or Investopedia as these sites are not considered academic sources.