In determining the value of an existing business, one of the potential sources of value is the current owner$$s goodwill. In this case, goodwill refers to:

Question $11$ options:

$1)$

the location of the business in a desirable area.

$2)$

intangible assets such as customer service.

$3)$

donations to local charities.

$4)$

the current owners$$ membership in professional associations.