In February 2020, a complete scumbag (Mr. Scumbag) buys up all of the inventory, 17,700 bottles, of Purell hand sanitizer in the local area. He pays an average price of $7.07 per bottle and sells them for $38.80 . What is the gross margin %? Due to COVID-19 the local wholesalers start jacking up the price of hand sanitizer and now the price he has to pay goes up to $9.70 from $7.07. What is the new margin %? But the hand sanitizer maker increases production and entire market channel is filled with product. The $9.70 remain the same, but due to the high volume of hand sanitizer available at both the wholesale and retail levels the average price that Mr. Scumbag can sell his 17,700 bottles for is only $12.12. What is the new margin %? How long should Mr. Scumbag spend in jail for profiteering?