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In February of 2 0 2 4 , Apple decided to shutter ( close down ) its autonomous, electric vehicle project as Apple forecasted that

In February of

2024,

Apple decided to shutter

(

close down

)

its autonomous, electric vehicle project as Apple forecasted that it was unlikely to gain significant market share in the high growth electric vehicle market. This is an example of a

______

in the Business Portfolio Matrix Approach?

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