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in light of the case study, critically distinguish the various E-CRM strategies that Yunnan Lucky Air should implement in order to gain competitiveness over thier
in light of the case study, critically distinguish the various E-CRM strategies that Yunnan Lucky Air should implement in order to gain competitiveness over thier rivals
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Advertising and Promotion An Integrated Marketing Communications Perspective
Authors: George Belch, Michael Belch
10th Edition
78028973, 978-0078028977
