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In order to get her foot in the door with her new line of organic juice, Flora is willing to set the price low so

In order to get her "foot in the door" with her new line of organic juice, Flora is willing to set the price low so that more buyers will be willing to give her product a try. Which pricing objective or strategy does this BEST reflect?

.

Cost

-

oriented pricing

.

Breakeven objectives

.

Odd

-

even pricing

.

Market share objectives

.

Profit

-

maximizing objectives

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