In order to help you begin to develop your product and marketing plan, you must start with a proposal. This proposal serves as a quick brainstorm of preliminary ideas. You can always change things up as you develop the food truck concept. Please answer the following questions: 1. Your food truck idea. What makes it unique? 2. A potential name for your truck. You can always change this later! 3. Who is your consumer? Provide a general description of your target market - you will do a detailed consumer profile later. 4. What current competition exists in the marketplace for this type of product? Are there other food trucks similar to your idea? Identify them below. 5. Additional information you would like to share (ideas, concepts, plans)