In Phase $2$ of the NaviRetail scope of work, what are the $3$ steps?

Group of answer choices $($choose all correct answers$)$

identify existing businesses in the market to survey the base of all the consumers present in the market.

collect mobile device $($cell phone$)$ data about these consumers to better understand their trends and patterns.

collect all relevant demographic, psychographic, and sales leakage$/$surplus data to be paired with relevant mobile device data.

Use Reilly$$s law to calculate trade capture area