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In response to a change in a firm's risk profile due to a new product line, stockholders account their required rate of return to account

In response to a change in a firm's risk profile due to a new product line, stockholders account their required rate of return to account for the new risk level by

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calculating proxy betas to give an estimate of the new project's beta.

assessing the firm's business risks.

Both of these choices are correct.

Neither of these choices are correct.

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